{"id":1870,"date":"2023-09-15T22:56:03","date_gmt":"2023-09-15T22:56:03","guid":{"rendered":"https:\/\/optimistic.pt\/?p=1870"},"modified":"2023-09-15T22:57:47","modified_gmt":"2023-09-15T22:57:47","slug":"rebranding-optimistic-du-tournesol-a-lequipement-rotatif","status":"publish","type":"post","link":"https:\/\/optimistic.pt\/fr\/2023\/09\/15\/rebranding-optimistic-du-tournesol-a-lequipement-rotatif\/","title":{"rendered":"Rebranding OPTIMISTIC: du tournesol \u00e0 l’\u00e9quipement rotatif"},"content":{"rendered":"\r\n
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\u00a0Rebranding OPTIMISTIC: du tournesol \u00e0 l’\u00e9quipement rotatif\u00a0<\/strong><\/h5>\r\n
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La nouvelle image de marque OPTIMISTIC a \u00e9t\u00e9 d\u00e9voil\u00e9e en Septembre \u00e0 l’occasion de Gastech 2023<\/a> \u00e0 Singapour et est maintenant pr\u00e9sent\u00e9e \u00e0 l’exposition et \u00e0 la conf\u00e9rence ADIPEC<\/a> \u00e0 Abu Dhabi.<\/p>\r\n

La nouvelle marque OPTIMISTIC est une \u00e9volution. C’est un tournesol qui prend vie par la force de ses p\u00e9tales et qui se met \u00e0 tourner en rond.<\/p>\r\n

Il tourbillonne sur lui-m\u00eame avec tant d’\u00e9nergie qu’un centre s’ouvre, commen\u00e7ant \u00e0 produire de l’\u00e9nergie dans un mouvement centrifuge. Le \u00ab\u00a0O\u00a0\u00bb est le centre, le client est le centre, votre entreprise est le centre de tout.<\/p>\r\n

Ce mouvement continu s’inspire de la rotation des pi\u00e8ces m\u00e9talliques produites par OPTIMISTIC – symbolisant le c\u0153ur de m\u00e9tier au centre de tout.<\/p>\r\n

Ce mouvement est une \u00e9nergie positive et contagieuse. Les p\u00e9tales se multiplient et cr\u00e9ent des lignes qui repr\u00e9sentent le mouvement de l’air.<\/p>\r\n

R\u00e9sultat: une fleur statique devient un moteur, une turbine, une h\u00e9lice, la partie essentielle de l’entreprise – la force motrice de votre entreprise.<\/p>\r\n

Les lignes se d\u00e9veloppent, se replient sur elles-m\u00eames, tout comme OPTIMISTIC s’adapte aux besoins de chaque client, car ce sont les diff\u00e9rents d\u00e9fis qui les motivent. Un service de qualit\u00e9, adapt\u00e9 \u00e0 chaque d\u00e9fi.<\/p>\r\n

Parall\u00e8lement, la forme circulaire ray\u00e9e symbolise le soleil. La lumi\u00e8re pr\u00e9sente dans l’identit\u00e9 actuelle de la marque. Le soleil est, comme nous le savons, la plus grande source d’\u00e9nergie. La plus grande source d’\u00e9nergie positive. Cela renforce l’\u00e9volution avec la tradition. Un changement bas\u00e9 sur les valeurs essentielles de la marque.

MOVE TO SUCCESS<\/strong><\/p>\r\n

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 <\/p>\r\n

Credits:<\/p>\r\n<\/div>\r\n

Art Direction: – Vera Lima Mayer<\/a>
Copywrite – Tiago Baltazar<\/a>
Merchandising\/Production – Jos\u00e9 Sim\u00f5es<\/a><\/p>\r\n

 <\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"

\u00a0 \u00a0Rebranding OPTIMISTIC: du tournesol \u00e0 l’\u00e9quipement rotatif\u00a0 La nouvelle image de marque OPTIMISTIC a \u00e9t\u00e9 d\u00e9voil\u00e9e en Septembre \u00e0 l’occasion de Gastech 2023 \u00e0 Singapour [\u2026]<\/span><\/p>\n","protected":false},"author":2,"featured_media":1842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"\nRebranding OPTIMISTIC: du tournesol \u00e0 l'\u00e9quipement rotatif - OPTIMISTIC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimistic.pt\/fr\/2023\/09\/15\/rebranding-optimistic-du-tournesol-a-lequipement-rotatif\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rebranding OPTIMISTIC: du tournesol \u00e0 l'\u00e9quipement rotatif - 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